P0055
BWT Italia
Operational headquarters offices
#CONSULTANCY #SPATIAL #ARCHITECTURE
2023
FOR YOU AND PLANET BLUE
Lashup, in collaboration with Archibam studio, was entrusted with the task of developing the new offices for the operational headquarters of BWT Italia, the leading water treatment group. Located in San Giuliano Milanese, a three-level building underwent renovation to accommodate open-plan offices, a meeting room, dining areas, and a changing room near the existing production area.
Starting from the slogan "For You and Planet Blue," the creative concept aims to express the operational aspect of the spaces, BWT's identity, and the vital role that water plays for our planet through the use of colors and materials. The dominant color of the project is blue, symbolizing BWT's corporate image and becoming a distinctive element to represent the captivating theme of the "Blue Planet". This theme is depicted through the three floors, each referencing architectural typologies related to water: the swimming pool on the ground floor, the tub on the first floor, and the aquarium on the second floor.
The spaces are designed to create a symbiotic experience where individuals connect with the element of water. It evokes a sense of tranquility, bliss, and serenity, fostering not only relaxation and calmness but also exploration and discovery.
SECOND FLOOR
FIRST FLOOR
GROUND FLOOR
CREDITS
- Ph: Piercarlo Quecchia, DSL Studio
We are LASHUP. An unrepeatable moment. Forever. LASHUP, an indefinite object, your need fulfilled by a crucial instant in constant change. Beauty is not what you think. LASHUP. We live on the edge of a new world, look at present, see future. The state of matter of flowing substances, Lash Up, gathers emotions together. Noi siamo LASHUP. Un momento irripetibile. Per sempre.LASHUP, un oggetto indefinito, il tuo bisogno soddisfatto da un istante cruciale in costante cambiamento. La bellezza non è quello che pensi..LASHUP. Viviamo sul bordo di un nuovo mondo, guardiamo il presente, vediamo il futuro. Lo stato di una materia che scorre, LASHUP, raccogliendo emozioni. 我们是 LASHUP。一个不可重复的时刻。持久。LASHUP，一个无法定义的物件，在不断变化的关键时刻满足你的需求。 美丽不是你想的那样。LASHUP。我们生活在一个新世界的边缘，我们即着眼现在，也展望未来。一种流动物质的状态，LASHUP，凝聚着情感。
We are LASHUP. An unrepeatable moment. Forever. LASHUP, an indefinite object, your need fulfilled by a crucial instant in constant change. Beauty is not what you think. LASHUP. We live on the edge of a new world, look at present, see future. The state of matter of flowing substances, Lash Up, gathers emotions together. Noi siamo LASHUP. Un momento irripetibile. Per sempre.LASHUP, un oggetto indefinito, il tuo bisogno soddisfatto da un istante cruciale in costante cambiamento. La bellezza non è quello che pensi..LASHUP. Viviamo sul bordo di un nuovo mondo, guardiamo il presente, vediamo il futuro. Lo stato di una materia che scorre, LASHUP, raccogliendo emozioni. 我们是 LASHUP。一个不可重复的时刻。持久。LASHUP，一个无法定义的物件，在不断变化的关键时刻满足你的需求。 美丽不是你想的那样。LASHUP。我们生活在一个新世界的边缘，我们即着眼现在，也展望未来。一种流动物质的状态，LASHUP，凝聚着情感。
We are LASHUP. An unrepeatable moment. Forever. LASHUP, an indefinite object, your need fulfilled by a crucial instant in constant change. Beauty is not what you think. LASHUP. We live on the edge of a new world, look at present, see future. The state of matter of flowing substances, Lash Up, gathers emotions together. Noi siamo LASHUP. Un momento irripetibile. Per sempre.LASHUP, un oggetto indefinito, il tuo bisogno soddisfatto da un istante cruciale in costante cambiamento. La bellezza non è quello che pensi..LASHUP. Viviamo sul bordo di un nuovo mondo, guardiamo il presente, vediamo il futuro. Lo stato di una materia che scorre, LASHUP, raccogliendo emozioni. 我们是 LASHUP。一个不可重复的时刻。持久。LASHUP，一个无法定义的物件，在不断变化的关键时刻满足你的需求。 美丽不是你想的那样。LASHUP。我们生活在一个新世界的边缘，我们即着眼现在，也展望未来。一种流动物质的状态，LASHUP，凝聚着情感。
We are LASHUP. An unrepeatable moment. Forever. LASHUP, an indefinite object, your need fulfilled by a crucial instant in constant change. Beauty is not what you think. LASHUP. We live on the edge of a new world, look at present, see future. The state of matter of flowing substances, Lash Up, gathers emotions together. Noi siamo LASHUP. Un momento irripetibile. Per sempre.LASHUP, un oggetto indefinito, il tuo bisogno soddisfatto da un istante cruciale in costante cambiamento. La bellezza non è quello che pensi..LASHUP. Viviamo sul bordo di un nuovo mondo, guardiamo il presente, vediamo il futuro. Lo stato di una materia che scorre, LASHUP, raccogliendo emozioni. 我们是 LASHUP。一个不可重复的时刻。持久。LASHUP，一个无法定义的物件，在不断变化的关键时刻满足你的需求。 美丽不是你想的那样。LASHUP。我们生活在一个新世界的边缘，我们即着眼现在，也展望未来。一种流动物质的状态，LASHUP，凝聚着情感。
